Follow-ups
Follow-ups
Post-demo, post-call, post-meeting — written to actually get replies.
Pro Email Campaigns
Email campaigns that drive replies & revenue.
Lead nurture, sales blasts, BFCM, cart recovery, win-back, onboarding, newsletters, launches, affiliate and influencer outreach. Written by humans, built for your ESP, designed to do one job per send — well.
14+
Email formats
15+
ESPs supported
3–5
Day turnaround
Real work, scrolling by
A snapshot of the email work we ship.
Every cover below is a real email format we produce — across SaaS, DTC, media, marketplaces, and brand-creator programs.
Follow-up
FlowOps
Post-demo
Sales
Field & Co.
BFCM blast
Customer service
Bloom
Refund resolution
Affiliate recruiting
Northpeak
Program outreach
Influencer activation
Nova
Campaign brief
Cart recovery
The Daily Pour
Abandoned cart
Lead nurture
Workscope
Day 1 welcome
Follow-up
FlowOps
Post-demo
Sales
Field & Co.
BFCM blast
Customer service
Bloom
Refund resolution
Affiliate recruiting
Northpeak
Program outreach
Influencer activation
Nova
Campaign brief
Cart recovery
The Daily Pour
Abandoned cart
Lead nurture
Workscope
Day 1 welcome
Lead nurture
Ledgerly
Day 7 value
Win-back
Slow Kitchen
Lapsed customer
Upgrade pitch
Stackline
Plan expansion
Event invite
The Brief
Webinar
Newsletter
The Daily Pour
Weekly roundup
Launch
Northpeak
Product announcement
Customer service
FlowOps
Onboarding check-in
Lead nurture
Ledgerly
Day 7 value
Win-back
Slow Kitchen
Lapsed customer
Upgrade pitch
Stackline
Plan expansion
Event invite
The Brief
Webinar
Newsletter
The Daily Pour
Weekly roundup
Launch
Northpeak
Product announcement
Customer service
FlowOps
Onboarding check-in
Email formats we ship:Follow-upsSales emailsCustomer serviceAffiliate recruitingInfluencer activationCart recoveryLead nurtureWin-backUpgrade pitchesEvent invitesNewslettersLaunch announcements
Formats we write
Fourteen email formats. One job per send.
Whether you need a single follow-up or a 7-email cart-recovery flow, we've written it before — and we've shipped it well.
Sales blasts
Sales blasts
BFCM, flash sales, seasonal promos — high-conversion broadcast emails.
Customer service
Customer service
Refund, escalation, and resolution emails that calm and convert.
Affiliate recruiting
Affiliate recruiting
Outreach that gets affiliates and partners to actually join your program.
Influencer activation
Influencer activation
Briefs and activation emails creators read, sign, and ship.
Cart recovery
Cart recovery
Abandoned cart sequences that win back lost revenue on autopilot.
Lead nurture
Lead nurture
Multi-touch sequences that warm leads from signup to sales-ready.
Day-7 value
Day-7 value
Mid-sequence value emails that prove your product before the pitch.
Win-back
Win-back
Lapsed-customer reactivations that bring sleeping lists back to life.
Upgrade pitches
Upgrade pitches
Plan expansion and upsell emails written for accounts ready to grow.
Event invites
Event invites
Webinar, workshop, and conference invites with strong RSVP rates.
Newsletters
Newsletters
Weekly and monthly editorial newsletters readers actually open.
Launch announcements
Launch announcements
Product launch sequences that turn news into demand.
Onboarding
Onboarding
Activation emails that get new customers to their first 'aha' moment.
Who we ship for
Email that fits your business model.
Different businesses need different email programs. We staff each project with writers and strategists who know your model.
B2B SaaS
Demo follow-ups, nurture, expansion, retention.
DTC & e-commerce
BFCM, drops, cart recovery, win-back, VIP.
Creators & coaches
Course launches, evergreen funnels, nurture.
Publishers & media
Newsletters, sponsored sends, subscription drives.
Marketplaces & affiliates
Partner recruiting, activation, performance updates.
Brands working with creators
Influencer outreach, briefs, and campaign comms.
ESPs we build in
Built in your stack — not handed off as PDFs.
We write the copy and build the send (or the entire flow) directly in your ESP. Your team can hit "approve and schedule."
Klaviyo Mailchimp HubSpot ActiveCampaign Customer.io Iterable Braze Marketo Salesforce / Pardot ConvertKit Beehiiv Substack Sendgrid Postmark Loops Resend
Why our emails win
Built to land, get opened, get clicked.
Most "email copy" reads like a press release with a button. Ours reads like a person sent it — and it's engineered to do one specific job.
Written for the job
Every email has one job — book the call, recover the cart, save the customer, get the click. We write to that job, not around it.
On-brand voice
Voice intake up front, living style guide for ongoing work. Sounds like you wrote it on a really good day — every time.
Subject lines & A/B variants
Multiple subject lines, preheaders, and CTA variants per send so your team has something real to test.
Deliverability-aware
Clean HTML, proper plain-text, image/text balance, link hygiene — written to land in the inbox, not the promo tab.
Three ways we engage
One-off, lifecycle, or always-on.
Pick the engagement that fits — most clients run lifecycle flows underneath an editorial newsletter.
Single sends & sequences
Launch, BFCM, sales blast, win-back — sized to the moment, shipped on deadline.
Always-on flows
Welcome, abandoned cart, browse abandon, post-purchase, win-back — built once, earning forever.
Editorial cadence
Weekly or monthly newsletters with a real point of view — not a recap of last week's blog.
What's included
Every send ships ready to schedule.
No "where are the subject line variants?" emails. No "can you send the plain-text version?" Every send arrives with everything your team needs.
- Goal, audience & offer intake
- Subject line + preheader (3 variants each)
- Body copy in your voice
- Plain-text version included
- CTA + button copy variants
- A/B test recommendations
- Deliverability-aware HTML
- Built directly in your ESP (or delivered as Doc / HTML)
- 1 revision round per email
- Optional flow architecture & automation setup
How it works
From brief to scheduled in five steps.
01
Brief
Goal, audience, offer, voice. 20-min call or async form.
02
Strategy
We map the send (or sequence): trigger, audience, timing, success metric.
03
Outline
Subject lines, preheader, hook, value, CTA — approved before drafting.
04
Draft
Writer drafts. Editor reviews. You get polished copy + 1 revision round.
05
Ship
Built directly in your ESP, or delivered as Doc/HTML for your team.
Starting points
Pick a starting point. Scale from there.
Pricing is "starting at" — every engagement is quoted to scope, ESP, and whether we write only or write + build.
Try us out
Single email
Starting at $249
One pro email — strategy, copy, subject lines, and CTA variants.
- 1 email + 3 subject variants
- Plain-text + HTML
- 1 revision round
- Voice intake included
- Doc or ESP delivery
Most popular
Sequence or flow
Starting at $1,500
5–7 email sequence — nurture, launch, win-back, abandoned cart, or onboarding.
- 5–7 emails
- Sequence architecture
- Trigger + timing plan
- Subject + CTA variants
- Built in your ESP
Always-on
Email engine
Starting at $4,800/mo
Newsletters, broadcasts, and lifecycle flows — managed end-to-end every month.
- 8–12 sends / month
- All lifecycle flows live
- Performance review
- Dedicated email lead
- ESP & deliverability mgmt
FAQ
Email campaign questions, answered.
What kinds of email campaigns do you write?+
Lead nurture sequences, sales blasts (including BFCM), cart and browse abandonment, post-purchase, onboarding and activation, win-back, upgrade and expansion pitches, customer service replies, affiliate and influencer outreach, event and webinar invites, newsletters, and product launch sequences. If it goes in an inbox, we write it.
Do you write copy only, or do you build it in our ESP?+
Both. We can deliver as a Google Doc / HTML for your team to ship, or build directly in Klaviyo, Mailchimp, HubSpot, Customer.io, Iterable, Braze, Marketo, ActiveCampaign, ConvertKit, Beehiiv, Substack, Resend, Loops, and most other ESPs.
Will the emails sound like our brand?+
Yes. Every engagement starts with a voice intake — samples, do/don't list, tone words. For ongoing clients we maintain a living style guide so every send sounds like you, not us.
Do you do strategy or just copy?+
Both. Most clients hand us a goal — recover more carts, warm more leads, sell more on launch day — and we come back with the sequence architecture, trigger logic, timing, and copy. You can also send us a fully scoped brief and we'll just write.
Can you set up the automations and flows in our ESP?+
Yes. We can architect and build complete lifecycle flows in your ESP — triggers, segments, conditional splits, send-time logic, and reporting — not just write the copy that goes in them.
How fast is turnaround?+
Single emails ship in 3–5 business days. Sequences (5–7 emails) ship in 7–10 business days. Always-on programs ship on a monthly calendar. Rush is available.
Do you handle deliverability?+
We write deliverability-aware copy and HTML — clean code, proper plain-text, balanced image/text ratios, link hygiene. For the Email Engine package, we also actively manage deliverability (warm-up, sender reputation, list hygiene).
How do you measure success?+
Goal-dependent. For sales sends, revenue per send and conversion rate. For nurture, reply / meeting-booked / sales-qualified rate. For lifecycle flows, recovered revenue and activation rate. For newsletters, open / click / unsubscribe and reader-reported value. We agree on the metric in the brief.
Inboxes are won one send at a time
Let's get pro emails into your subscribers' inboxes this week.
Tell us your goal — recover more carts, warm more leads, sell more on launch day — and we'll come back with the sequence and the copy.